About Sweet Chilli Web design

About Sweet Chilli Web design

Sweet Chilli Web Design is a Surrey-based web design and digital marketing company dedicated to helping small businesses grow.

Founded by Matt Schroeder, a Chicagoan who brings over 15 years of marketing experience in the tech industry, the company focuses on creating high-converting websites, effective lead funnels, and data-driven marketing strategies.

With a deep understanding that a website is only valuable if it brings in clients, Sweet Chilli Web Design combines smart design, SEO, and sales psychology to deliver results-driven solutions tailored to each business’s needs.

Hi, I'm

Matt

Let's turn your website into a sales machine.

I’ve been working with small businesses since I was 8—back when I stocked my neighbor’s catering truck for a whopping $3 an hour. Even then, I saw what makes a business tick: hard work, smart strategy, and knowing how to get customers to keep coming back.

Fast forward 15 years, and after a long stint in tech marketing, I realized most small businesses had the same frustrating problem: they had a website, but it wasn’t doing a damn thing for them. No leads, no sales—just another online brochure collecting digital dust. They were spending money on marketing and seeing zero results.

That’s why I started Sweet Chilli Web Design. Not to build “nice” websites, but to build high-converting, lead-generating, money-making machines. I mix smart design, SEO, copywriting, and sales psychology to make sure your website isn’t just “there”—it’s actually bringing in customers. Whether it’s optimizing your Google Business Profile, crafting an irresistible lead funnel, or fixing your messaging so people actually get what you do, I focus on what moves the needle.

Originally from Chicago, I swapped brutal winters for constant drizzle and moved to the UK in 2012 with my amazing wife. Now, I’m a proud dad to two incredible girls and a cat that, frankly, is better than most people. I miss Italian beef sandwiches every day, but I love the UK—especially helping small businesses here thrive in a place that blends tradition, cultures from all over the world, and extra letters in already difficult to spell words.

If you’re ready to stop wasting time on a website that doesn’t work and start getting actual results, let’s make it happen.

Most websites just collect dust.

If you think all you need to get business online is a website, we've got bad news for you.

The best website on the internet is nothing more than digital art unless it attracts leads and turns them into clients.

A website can't do all this on its own.

Simple digital marketing strategies make all the difference.

Digital Marketing sounds like something you need a team of highly specialised nerds for.

It's not.

It's something every business can do without turning you into a full-time marketeer, salesperson, or tech guru.

We're here to build your site, tell your story, attract leads and turn them into the clients you've always wanted.

The Future of Web Design?

Pretty Websites Don't Pay the Bills. Sales-Driven Websites and Marketing Strategies Do.

Most businesses spend way too much time obsessing over colors, fonts, and fancy animations. They tweak every little detail for weeks, only to launch their shiny new website… and hear nothing but crickets. No leads. No sales. Just an expensive online decoration.

Web designers are finally catching on—good design isn’t enough. A website needs to sell. That’s why the best ones take a holistic approach: crafting messaging that actually connects, figuring out where potential clients are searching, creating irresistible offers, and warming up leads until they’re ready to buy.

The truth? Most businesses don’t just need a web designer. They need someone to build them a client-generating machine—a website that actually does its job: bringing in more of the right customers and growing your business. That’s exactly what we do. No fluff. No wasted time. Just results.

Pretty Websites Don't Pay the Bills. Sales-Driven Websites and Marketing Strategies Do.

Most businesses spend way too much time obsessing over colors, fonts, and fancy animations. They tweak every little detail for weeks, only to launch their shiny new website… and hear nothing but crickets. No leads. No sales. Just an expensive online decoration.

Web designers are finally catching on—good design isn’t enough. A website needs to sell. That’s why the best ones take a holistic approach: crafting messaging that actually connects, figuring out where potential clients are searching, creating irresistible offers, and warming up leads until they’re ready to buy.

The truth? Most businesses don’t just need a web designer. They need someone to build them a client-generating machine—a website that actually does its job: bringing in more of the right customers and growing your business. That’s exactly what we do. No fluff. No wasted time. Just results.

Where Are We?

Sweet Chilli Web Design is based on Walton-on-Thames, Surrey and focuses on helping local service businesses get more of the clients they want with less effort.

I work with clients all over Surrey, but I'm available to work with any business in the UK.

If you have a service business but you're relying too much on word-of-mouth or steep discounts to get the clients you want, book time with me to learn how you can put in less effort to grow faster.

Schedule a free strategy session

Book 30 minutes with us to get insights on how to
- drive traffic
- increase visibility
- build trust and authority, and
- pre-qualify clients.

You'll also get our free StarTap App to unlock more 5-star reviews on your Google Business Profile.

Hold on! Calendar is loading.

Schedule a free strategy session

Book 30 minutes with us to get insights on how to
- drive traffic
- increase visibility
- build trust and authority, and
- pre-qualify clients.

You'll also get our free StarTap App to unlock more 5-star reviews on your Google Business Profile.

Hold on! Calendar is loading.

Schedule a free strategy session

Book 30 minutes with us to get insights on how to
- drive traffic
- increase visibility
- build trust and authority, and
- pre-qualify clients.

You'll also get our free StarTap App to unlock more 5-star reviews on your Google Business Profile.

Hold on! Calendar is loading.

Based in Walton-on-Thames, Surrey, I work with service businesses to build websites and digital marketing strategies that turn strangers into ideal clients without turning you into a full-time marketer or salesperson.

Copyright © 2025 | Sweet Chilli Web Design Ltd. | All rights reserved.

Based in Walton-on-Thames, Surrey, I work with service businesses to build websites and digital marketing strategies that turn strangers into ideal clients without turning you into a full-time marketer or salesperson.

Copyright © 2025 | Sweet Chilli Web Design Ltd. | All rights reserved.

Based in Walton-on-Thames, Surrey, I work with service businesses to build websites and digital marketing strategies that turn strangers into ideal clients without turning you into a full-time marketer or salesperson.

Copyright © 2025 | Sweet Chilli Web Design Ltd. | All rights reserved.